Sapporo -0° C


Japanese Name: サッポロ –0℃(マイナスレイド)
Brewer: Sapporo
Release: Jul. 7, 2015
Type: Happousei (発泡性)
Alcohol: 5%
Purchase Price: ¥143 @7-eleven


Tasting Notes:
One of Sapporo’s newest summer releases in the new genre category is -0°, pronounced “my-na-sue ray-doe” in Japanese. Its name comes from the aging process in which the brew is kept at between -1 to 0 degrees Celsius, a process which creates a sharp taste and keeps unwanted flavors at bay. As with other beers in this new “zero” degree class, the manufacturers state to not put the cans in the freezer. Just be sure to freeze your glass for ultimate satisfaction.

Pours the usual golden lager color in the glass, it does have an unusually long-staying head, holding a hint of maltiness on the nose. The first gulp is quite smooth at the start, but holds a tangy, ethyl-like bitterness that progresses across the palate. The finish, however, is nice and clean. Otherwise, there’s not terribly much more to report on the flavor-side.

All said and done, Sapporo’s Minus Rei-do is just so-so. It is standard new genre fare with not much that stands out. I do feel that there are better tasting brews in this category, so I cannot give this one high marks.

This entry was posted in Liqueur (Happousei) and tagged , , , . Bookmark the permalink.

2 Responses to Sapporo -0° C

  1. al says:

    I actually really liked this one. Can’t wait to visit Sapporo Factory someday.

    Btw, you may have mentioned this before somewhere else, but I’m in Japan also near Himeji. Where do you buy your beers at? Conbini? Or is there a special shop you go to? I’d like to start sampling too.

    • DM says:

      Thanks for your comment. I too would love to visit Sapporo’s factory someday. To answer your question, I try to buy my beers at the local grocery store where they’re the cheapest. Conbini limited beers are bought at the nearest convenience store. In the posts, the store name next to the price is where the beer was purchased.

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