Suntory The Premium Malt’s Hatsu-Jikomi


Japanese Name: サントリー ザ・プレミアム・モルツ〈初仕込〉
Brewer: Suntory
Release: Jan. 20, 2015
Type: Japanese Beer (ビール)
Alcohol: 5.5%
Purchase Price: ¥205 @Aeon


Tasting Notes:
Receiving a lot of interest off of its 2013 Hatsu-Jikomi limited campaign, Suntory decided to bring their Premium Malt’s Hatsu-Jikomi beer to market. It is brewed with Saaz Fine Aroma hops and Eastern European (Czech) Diamond Malt… hey just like the new version of Premium Malt’s. Let’s see if there’s anything different!

Pour Hatsu-Jikomi out in standard Suntory fashion to get a perfect head, and bring out all the flavors (or so they say). It has a nice malty aroma, nothing special though. This beer is quite light, almost like a doughnut. The center is a little watery, but the ring going around the inside of the mouth has hints of malt and a nice crisp bitterness. Aside from the bitterness, I can’t really pick out any flavors.

The Premium Malt’s Hatsu-Jikomi is a very straight forward beer; it’s a very good easy drinking pilsner. However, I must call out its blandness. There isn’t anything in its flavor profile that stands out, and to be perfectly honest, this one from Suntory is just boring. If you’re gonna pay top dollar for a premium beer, there needs to be something special. I just don’t think Hatsu-jikomi lives up to its price point.

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